The client owns five entertainment centres across Ontario. Each centre consists of a cinema, multiple restaurants, fitness centres and other entertainment attractions. They are located in areas that draw from large surrounding residential areas.
The client approached us needing some signage for their Entertainment Centrums. Each centre required a banner for each store, restaurant, and entertainment attraction, that included similar company-wide branding in addition to each individual store’s logo.
We worked with the client to develop a series of signage banners that clearly showed customers where each store/restaurant/entertainment action was located. The client wanted these banners to be obviously Canadian in appearance.
We created banners that could be hung on lamppost – this required the banners to be large enough to be visible from a distance while not completely distracting from the overall entertainment environment.